What Are The Real Keys To Success?

As you know, I have been trying to fine tune the "formula for success" so that more people can create a lifestyle that they want, not just one they settle for.

I want to help you find a better way to live your life that fits you.  You can't be me and I can't be you, but we are both human and so the rules must be similar.

Recently I found the book was worth adding to my reading list for my clients and sharing with you.

The book is Cal Newport's "Be So Good They Can't Ignore You".  Cal Newton argues that chasing your dreams is a waste of time.  I agree.  You can have all the passion in the world for something but if the world doesn't it want it that way from you, you will go broke.

Like many people there are several things that I am passionate about.  I accept that those passions will not provide me sufficient income to maintain the lifestyle I expect. Instead those passions are my hobbies.

What he says to do is act like Steve Jobs at Apple.  Steve created a bunch of products and saw what worked and what didn't and he kept fine tuning based on the feedback of the market.  Remember the Newton?  Even the original iPhone (or should we call it the "Classic" now?) wasn't really much to speak up.  The bugs weren't worked out until the iPhone 3G.

Do the same thing in life.  Pursue a bunch of things and when you find one you like and that the market keeps asking your for, become great at it.

One of the aspects I really enjoy about blogging is the feedback from the market. It doesn't matter how many people comment on my blog, Facebook page or Twitter feed. When they do, I always appreciate it and try to respond in kind.

The metric that I really like however for blogs are the number of reads, and the number of reposts. It's very easy to see what people want to hear about from me when I look at those metrics. When I write about flying airplanes the scores are dismal. When I write about building a business or real estate empire the graph shoots off the page. There is no question what people want me to write about.

If you are at a crossroads, or stuck on a plateu, keep visiting this blog, or check out our new jumpstart program opening in March.