Todays Internet Marketing Tip - Are You Yelping?

This is going to be short and sweet.  If you own a business, you need to be on Yelp!.  Why?  The simple fact is you need to stay in touch with what your customers are saying about you and your competition.  While there are at least a dozen similar websites with mobile apps that we watch for our customers.

For a small business owner, the most important is probably Yelp!.  If you have time, look at the others to see if you have more ratings and reviews somewhere else.  If not, get on Yelp! and stay in touch with your business and your customers.

There are two sides to Yelp!.  One for customers and one for business owners.  You need to be on both as an owner.  As the customer, you can see what your customers are saying about the competition and what you can do to improve your relationship with them.  Improving your relationship will improve the business automatically.  If you have a smart phone, the Yelp! app is free.

The business owners side of Yelp! will allow you to post correct information about what you do, where you are, what your hours are and other information that potential new customers need to know.  When this information is wrong because you didn't sign up and you made Yelp! guess, then your potential new customers start off with the wrong expectations.

Get on Yelp!, set the right expectations from the start and see new customers every day.